Senior Marketer

We are seeking an experienced Senior Marketer with a minimum of  3-5 years of proven Sales experience, preferably in the manufacturing or construction materials industry.

• Develop and execute the annual and quarterly marketing and commercial strategies, making sure digital initiatives support retail performance.
• Keep a pulse on the market through research, competitor analysis, and pricing reviews to guide campaigns and outlet tactics.
• Manage marketing budgets
• Prepare integrated reports combining outlet sales performance, digital metrics, and campaign results for senior management.
• Drive cost-efficiency in all marketing and retail operations, constantly seeking ways to maximize Return on Marketing Investment.
• Support targeted digital and traditional advertising campaigns, managing content calendars and creative planning.
• Ensure smooth daily operations and profitability of all designated sales outlets/showrooms.
• Set and monitor sales targets, coaching teams to achieve and exceed them.
• Maintain high standards for visual merchandising, branding, and customer experience in all physical locations.
• Coordinate closely with logistics to manage inventory, minimize stockouts, and ensure timely order processing.
• Oversee accurate order fulfillment from quotation to delivery.
• Handle complex customer inquiries and complaints professionally, across both digital and retail channels.
• Ensure outlet staff are fully knowledgeable about all products, specifications, and promotions.
• Follow up with customers to foster repeat business and gather feedback to improve products and services.
• Actively seek new business opportunities through market visits, networking, and direct customer outreach, acting as the primary representative for key commercial accounts (this includes the necessary outdoor work).
• Manage the full life cycle of all commercial tenders and B2B proposals, including preparation, submission, negotiation, and subsequent contract finalization.
• Build and maintain robust relationships with key commercial partners, vendors, and strategic external stakeholders to support business growth objectives.
• Mentor, train, and performance-manage the retail sales staff, fostering a high-performance culture focused on sales conversion and customer satisfaction.