Business Development Officer

Role Overview

• We are seeking a high-energy, results-oriented Business Development Analyst BDA to join our growing sales team.
• This is a fundamental sales role focused exclusively on the front-end of the sales funnel.
• Your mission is clear: identify, engage, and qualify potential prospects through aggressive outbound activities.
• As a BDA, you will thrive on the "hunt," bridging the gap between initial cold contact and a qualified discovery meeting.
• We are looking for a candidate with a background in B2B sales development who can expertly drive leads from a cold state to a warm handover.
• This role is ideal for someone who is process-driven, resilient, and motivated by high-volume lead generation.

Key Responsibilities
Lead Generation & Outbound Outreach:

• Execute high-volume cold calling campaigns to introduce our solutions to key stakeholders.
• Craft and send personalised, persuasive cold emails to break through the noise of target inboxes.
• Utilise diverse outreach procedures, including social selling and multi-channel follow-up sequences.

Pipeline Management:

• Develop and maintain a robust lead pipeline, ensuring a consistent flow of prospects at various stages of engagement.
• Monitor and report on "pipeline health," identifying bottlenecks in the qualification process.
• Maintain meticulous records in the CRM to track all interaction history and prospect data, ensuring no lead falls through the cracks.

Qualification & Discovery:

• Navigate the sales process from the initial "cold" touchpoint to a "warm" handover.
• Conduct initial screening conversations to determine prospect fit, pain points, and budget authority.
• Successfully drive conversations toward the ultimate goal of scheduling a formal Discovery Call.

Strategic Handoff:

• Collaborate closely with senior Business Development Managers and Account Executives.
• Ensure a seamless transition of qualified leads to the closing team, providing detailed briefings on the prospect’s needs and context.

Candidate Requirements

• Proven Experience: A demonstrated track record in outbound sales environments, specifically regarding cold calling and email prospecting.
• Technical Proficiency: Hands-on experience using sales CRM tools, cold emailing platforms, and proposal writing.
• Sales Literacy: A deep understanding of the sales development lifecycle and experience managing a high-velocity lead funnel.
• Communication Skills: Exceptional ability to turn a cold interaction into a meaningful conversation; high resilience and the ability to handle objections professionally.
• Process-Oriented: A disciplined approach to outreach and the ability to follow structured lead management workflows.
• Aggressive Sales Drive: High confidence and a results-oriented mindset.
• We want individuals who "stop at nothing" to achieve targets within set timelines.
• Success in this role is defined by your ability to consistently fuel the sales engine.
• By delivering high-quality, "warm" opportunities to the senior team, you allow our closers to focus on final negotiations and revenue generation.